Here's a pic of a prototype I've come up with that is based on popping balloons.
https://skydrive.live.com/?cid=41d024e7124795db&sc=photos&id=41D024E7124...
I submitted it to one publisher for consideration but wanted to come up with other theme ideas that might have a different appeal.
Players play cards and move their pieces from left to right across the lower row on the grid and move their piece up a specific column (ignore the outside rows of cards in the pic, I've since ditched them). In the case of the prototype, you are a person walking in front of the balloon counter and then throwing and popping a dart that sticks to the wall. Scoring is based on what row you land in as well as forming certain patterns on the wall.
Can you think of another theme that this mechanic might work for? Thanks for any ideas you might have.
-Eric
Very interesting, thanks for the suggestion. I think I'd have to tweak the scoring a bit since I'm not sure how formations of satisfied beer customers would work thematically.