New kickstarter campain, please preview and propagate!

Also, here's another BGDF kickstarter. He also uses lots of color and graphics and was recently successful.

https://www.kickstarter.com/projects/bercium/tracker-a-post-nuclear-disa...

What I can't tell from some photographs or description is how well playtested and developed it has really been. Coming up with a great original idea and get some good artwork and marketing texts done for it can probably be done easily in 3 weeks if not 3 days, but that does not say that the game is "done".

It is not my kind of game. If it was I would have been more likely to back it if I had been unaware of how quickly it was put together. I still might have, but it is definitely a warning signal anyway.

EDIT: Hope I do not sound too negative. It definitely looks like you did a good job. There is nothing about the kickstarter that makes me think it is not well-developed. My skepticism comes purely from that statement about how quickly you claim it was developed.

1) This is a $25-30 game. Your pledge levels value the game at $45 - as the $55 covers the first $10 of shipping... $(55-10=45).

2) Where are the rules? Post the English rules in PDF format (on the KS page) so that prospective backers can review them!

3) Something smells fishy about this whole thing. While I don't think there is any fraud or malice in you/the campaign, something just smacks of disaster.

The whole "3 months" thing is the main reason I even looked at this campaign. That concerns me. How many people have played this game?
How many times has it been played in its current form?
What is the main criticism of the game from the players?
What printer are you planning to use?

What games have you played in the past month? The past year?
What game is this MOST like? How is it different from that game?

Where to start?

• Give us a good picture of the complete game at the top of the page, and at the start of the video. Excite me.

• The video should show more game and less you. It's not personal, I do like seeing who's behind a game, but not the whole time. Try doing a voice-over over some panning photos of the game.

• English backers will be put off by pictures of French components. The whole double language thing is messy. Just decide on one language (probably English, given the amount of American people on KS).

• You really need some reviews. Somebody other than yourself telling us it's a decent game. Contact some boardgaming blogs, send some review copies out.

• Rather than posting long walls of rules text on your project page, link to a nicely-laid-out rules document.

• The pie chart on the bottom can't be correct. How can $10 of each pledge go to shipping, if you need ALL the money for printing? What about packaging? Looking at your pledge amounts, you'll need roughly 600 pledges to hit your target. Why are you printing 1000?

In short: Less words, more pictures.

The fact that you've already started Kickstarter before asking for feedback is pretty worrying. Is there a marketing plan, to get people to the page? Some people will come across your project just by browsing KS, but not that many.

When you say "played with two employees and 4 clients in 3 play sessions" do you mean you personally played with them? How many people have played your game without you present? That's what they mean by reviews. You want people who have no influence from you trying out your game, because that's the general public. If you're playing the game with them then you're explaining it yourself, so you don't have anyone trying to understand the printed rules. If you're playing it with them then you are probably steering the strategy a certain way, which means they can't find a broken strategy.

Basically, unless you plan on shipping yourself in each copy of the game, you need blind playtesting/reviews. This is why the 3 months timeline is so discouraging. You can't get sufficient playtesting/rewriting/reviews in that amount of time unless you knock it out of the park right away, and nothing you've said has suggested that.