If you've ever collected comic books, you'll probably remember that in some comics, the Heroes don't always WIN the battle and save the day.
But Marvel Studios has been making Comic-Book Movies for over a decade now and you've never seen the "good-guy" lose...
Well I am shocked! I saw The Avengers and can't believe that Thanos WINS! He defeats The Avengers, kills a ton of people in the process and ultimately wipes out HALF the known Universe!
I was not prepared for this outcome... Everyone was thinking, "of course The Avengers will beat him, it's just a matter of time..." But the Super Heroes FAIL in this movie. They come very CLOSE to defeating him, but emotions of anger get in the way as Peter Quill (From the Guardians of the Galaxy) loses his cool and enrages Thanos enough to prevent him from losing his Magical Glove.
Obviously the ending spells HUGE "sequel" ... because the ending is very open-ended. You know there will be another The Avenger's Movie ... just how it ends. Even Thanos' victory is questionable as he made so many sacrifices... And he is taken to another plane of existance where he meets young Gamora...
Definitely a very surprising ending ... which leads everyone to believe that there is more to come (in some shape or form).
Well I have NetFlix and so I've watched the two (2) Guardians of the Galaxy, Thor and Thor Ragnarok, Doctor Strange, Captain America (1 and 2)...
And I didn't collect Comic-Books — Well technically that's not true. I collected "Richie Rich", "Underdog", "Little Monsters", etc. I had a ton of those comics... I wasn't really much into Superheroes ... but my friends would spent all their paper-route money on them each month (because the comics were monthly).
I understand that the "stories" were more involving because they put out a TON of comics with a bunch of different Superheroes. So comics cannot compare to the "Marvel Studio" movies.
But if you like Superheroes, and have not read too many comics, the movies are "entertaining". I would say that most of the Marvel movies are generally better made with known actors/actresses that a lot of other movies (Dramas). I personally don't like to watch dramas... The last one with Matt Daemon in "Downsizing" was a HORRIBLE movie.
And so I'll stick to not going to see DRAMAS — Unless they are of the Superheroes kind.